Media Link, Inc. Blog
The Ultimate Guide to Non-Profit Advertising: Benefits and Overcoming Challenges
What is Non-Profit Advertising? Non-profit advertising, also known as charity advertising, allows non-profits to promote their services and fundraisers. Though it serves as a useful tool for organizations seeking social change, it comes with its own unique set of...
Giving Thanks as an Agency
Thanksgiving may be a uniquely American holiday, yet gratitude is a powerful universal emotion. As we prepare for time off to spend time with friends and family on Thanksgiving, we’d also like to give thanks as a company for all our blessings. While it may seem like...
The Future of AI and Marketing
Artificial Intelligence (AI) is the latest tech trend, following crypto and NFTs in recent years. The promise of generative AI in the business world is that tasks previously needed to be done by trained professionals can now be done with a prompt and a click of a...
Meet Josh, Media Link Copywriter
Josh Boelter is a Senior Copywriter for Media Link. He writes a combination of blogs, social media copy, as well as narratives and audio scripts for our sister company QC PastPort. Josh has been a professional writer in a variety of roles for many years, from...
Extra, Extra, Read All About It: How Can News Releases Benefit Your Business?
In today’s fast-paced and constantly-changing business environment, small businesses need to find ways to stay relevant and visible to their target audience. News releases are one of the most effective ways of using local media to accomplish this feat. A news release...
The Importance of Online Presence Management’
In today's digital age, having a strong online presence is paramount to your business' survival and success. A strong footprint online adds legitimacy to your business and allows current and potential customers and clients to find you when they need you. It is crucial...
My Path Through Media Link: Peri’s Reflection on her Position with Media Link
When I first started as an Intern at Media Link, I wasn’t quite sure what to expect. Coming from an English background, I had no experience in marketing or advertising before joining the Media Link team. Prior to Media Link, I was seeking internships with publishers...
The Importance of SEO (Search Engine Optimization)
As Forbes reports, SEO is a small business necessity. Many small businesses see SEO as an optional expense. That’s a costly business mistake, but it’s an understandable mistake. If your business is making the best cupcakes in your neighborhood, you may believe you can...
Why Customer Reviews Matter To Us
No matter your business, your work is going to be reviewed. For some jobs, that may mean internal reviews from peers and bosses. For small businesses, it’s from our customers. Before he retired last year, Media Link provided marketing services to Dr. Kevin Smith, DPM,...
A Look at Running a Small Business in 2023 with Media Link President, Natalie Linville-Mass
It’s been a volatile few years, between a global pandemic, inflation, supply chain issues, and cyber-attacks. It would be a huge understatement to say the past few years have been challenging for businesses, particularly small and medium-sized businesses. We look back...
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