Capabilities Statement

Media Link, Inc. is an agile full-service marketing agency specialized in developing collaborative and innovative advertising solutions through long-term relationship building. Our diverse and community-minded team of marketing professionals is more than happy to answer any questions about our favorite topics and more.


  • Market Research
  • Marketing Analysis
  • Strategy/SEO Consulting
  • Campaign Evaluation


  • Traditional & Digital Media
  • Media Buying & Negotiation
  • Proposal/Budget Development
  • Campaign Optimization


  • Branding and Storytelling
  • Graphic Design and Websites
  • Social, Eblasts, Brochures, Blogs
  • Audio & Video Production

Public Relations

  • Event Promotions & Outreach
  • Press Releases & Relations
  • Reputation Management
  • Online Presence Management

NIGP Codes

  • 91500 Communications/Media Services
  • 91501 Advertising Agency Services
  • 91503 Advertising & Public Relations
  • 91807 Advertising Consulting
  • C91876 Marketing Consulting


  • 541810 Advertising Agencies/Services
  • 541830 Media Buying Agencies/Services
  • 541820 Public Relations Agencies/Services
  • 541613 Marketing Consulting Services
  • 541430 Graphic Design Services

Media Link, Inc – Certifications

  • 8(a) SBA Graduate
  • WOSB · Woman-Owned Small Business
  • WBE · Women's Business Enterprise
  • 8(a) SBA Graduate
  • WOSB · Woman-Owned Small Business
  • WBE · Women's Business Enterprise
  • IL BEP, MAFBE · Illinois and Oregon
  • DOT DBE · Illinois and Iowa
  • SAM Registered
  • IL BEP, MAFBE · Illinois and Oregon
  • DOT DBE · Illinois and Iowa
  • SAM Registered

Selected Past Performances

  • Western Illinois University
    Digital Marketing and TV Campaigns · 2014 – Present
  • Palmer College of Chiropractic
    Traditional and Digital Marketing · 2013 – Present
  • Visit Quad Cities
    TV, Digital Radio, and OTT Campaign Management · 2009 – Present
  • Rock Island County Clerk’s Office
    Collateral Materials and Graphic Design · 2012 – Present
  • Quad Cities Manufacturing Innovation Hub
    Market Research, Strategy Consulting, Video Production, Copy Writing, Graphic Design, and Brochure Development · 2016 – Present

Media Link Software®

Natalie Linville-Mass, CEO & President of Media Link, realized early on in her
career that the market for the software that agencies need to organize
campaigns was dominated by only two corporations. Their market power
prevented relevant improvements and kept prices superficially high. Aiming to
provide superior marketing services to her clients, Natalie took it upon herself to
develop a “made in Illinois” software for agencies like her own. According to
Nielsen, her development of Media Link Software® (MLS) marked the first time a marketing agency had developed its own patented software to interrupt the market by licensing it to other agencies across the nation. MLS became a media buying software developed by media buyers, for media buyers.

Thanks to a lively exchange with our software users, our team has added numerous innovative features and offers customization of the cloud-based software to fit individual needs – reaffirming our commitment to agility, collaboration, transparency, and innovation. Having worked in a diverse range of marketing roles throughout her career, Natalie has built this technology based on a unique media buying process, which embeds a data-driven approach within an ethical business framework.

The Media Link Buying Process

We believe superior campaign results stem from a process based on transparency, integrity, and sustainable relationships with vendors and clients alike. Being a neutral agency, we reach out to all vendors in the market without any exception to make sure everybody has a fair chance to participate in our process of analyses, negotiations, presentations, placements, negotiations of makegoods for missed or incorrect spots, monthly performance reports, and frequent campaign evaluations. Consequently, you will be able to choose from a variety of carefully negotiated best-case campaign proposals without any bias. Vendors reward this fair, yet competitive, approach with better rates and free spots.

Combining this framework with Nielsen ratings and Media Link Software® capabilities saves up to
30% on buys. Thanks to the 15% agency discount we often receive, and which we keep as a charge, you will often receive all the above without any charge on our side.

Digital Marketing Services

Thanks to the unique multi-platform approach of Media Link Software®, we are even able to compare the cost- efficiency of traditional media (TV, cable, theatre, print, radio, outdoor, etc.) against our wide variety of digital services to make sure you truly receive superior value on your investment.

Natalie Linville-Mass
CEO & President
Media Link, Inc.

CAGE Code – 4S0C8
DUNS – 780653692

1902 17th Street
Rock Island, IL 61201
Phone: 309-786-5142

What our clients are saying…

Speak with us Today


(309) 786-5142


1902 17th Street, Rock Island, IL 6120

Media Link Inc. is a strategic marketing solutions firm providing its customers with a creative, yet tactical approach to their individual marketing needs.

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