Media Link, Inc. Blog
Newest Addition to the Team
We proudly announce our newest addition to our Media Link team: Marketing Assistant, Adrian Wille. After years of living in Europe, the United States, and the Middle East, Adrian decided to settle her in the Quad Cities in late 2013. He is a MA graduate with an...
Circulation and Readership
As a (soon to be) college graduate, interning at an advertising agency has been an enlightening experience. One of the bigger takeaways I've had is the different vernacular used by media buyers and those selling media. The two that really stood out to me were...
Reaching an Audience via Social Media
Establishing a connection between your brand and your target audience via social media is becoming more and more challenging due to the growing quantity of platforms and respective flood of posts and information. The goal is to create an exciting post where your...
Native Advertising
According to Copy Blogger, approximately 50% of consumers do not know what native advertising is although 41% of brands are already using it. It's about time to shed light on this topic. Native advertising is sponsored or branded content embedded into print or online...
Super Bowl
The average cost of a thirty second Super Bowl commercial is around $4.5 million, calculating out to an average of $150,000 per second. According to How Stuff Works, in 2011 that same commercial cost $3 million dollars. That actually breaks down to $37.00 per viewer....
Forbes
We wanted to see what companies have been considered the top five best marketed companies in the world. In an article in Forbes Magazine they went beyond the traditional top five, and dug deeper into five newer and more innovative players. Forbes listed Dell Computer,...
Thank You
With 2014 coming to a close, and 2015 fast approaching; all of us within our Media Link family would like to say thank you for visiting our blog. We have enjoyed sharing pieces our experience and pieces of advice with you throughout this past year. We would like round...
The Plan
As business owners; it isn't anything new to have a "plan". You plan what you will need to order next for inventory and/or supplies to create your product. You plan out your employee schedule in advance to ensure your productivity is covered. You even plan pricing,...
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Media Link Inc. is a strategic marketing solutions firm providing its customers with a creative, yet tactical approach to their individual marketing needs.
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