Whether you provide financial assistance, marketing or other services, your business contributes to strengthening the community where you live. So, we have a solid interest in being part of a thriving social and economic environment. Community involvement can...
Category: Marketing, Advertising, and PR
Welcome to Our New Website
Websites have become a second store front for most businesses. They provide cheap and easy access to information about your firm and its services/products and can also be an opportunity to contact you immediately either online or by phone. Just as products and...
Keeping Up with Digital Marketing Trends
Digital media platforms are constantly evolving with the goal of meeting the demands of the consumer and keeping them engaged. A new feature may be popular at the beginning of the year, and become irrelevant a few months later. Companies are in never-ending...
Industry News: Oath
“Billion+ Consumers, 20+ Brands, Unstoppable Team. #TakeTheOath. Summer 2017”, tweeted AOL’s Tim Armstrong in confirming the new umbrella company, Oath, will control Verizon’s acquisition of early internet giants Yahoo and AOL. Business Insider was the first to report...
The Media Link Internship Program
We recognize the mutual benefits of a strong and structured internship program. Interns have the opportunity to discover both an industry and a company which enables them to further narrow down their future professional path. They gain valuable insights, and by doing...
Search Engine Optimization (SEO)
Search Engine Optimization (SEO) focuses on making sure people who are looking for your goods and services online will find and explore your website. This primarily works though Search Engines such as Google, Bing and Yahoo. This is basically a match-making process....
Benefits of Multi-media Campaigns
Diversified marketing and advertising campaigns are vital to an organization’s success. The coined phrase “Don’t put all of your eggs in one basket” holds very true when marketing an organization’s business. A business should diversify marketing efforts to multiple...
Marketing ABC’s for Small Businesses
When selling a product or service, marketing is the center point of success. From well established companies to start-ups, marketing helps you find your brand identity and establish yourself in the marketplace. There are several basic marketing strategies businesses...
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