Discover how to build a bold, memorable visual identity for your brand. From choosing the right colors and fonts to creating cohesive graphics, stand out with quality branding!
Why are you in business? Why are you pursuing this dream? What are your reasons for being in business, and how are you implementing these reasons into your company’s image? If you can’t answer these questions earnestly, then consider taking a step back and...
If you’ve been in business for a while, you know how tough things can get in a recession. Though we’re still in the early stages of this economic downturn, it’s best to be prepared for the worst. What does preparing for the worst entail? For some, it’s cutting costs...
"Advertising costs change by the minute and Media Link was there to ensure we received not only the highest reach for our money, but also the highest engagement and quality of traffic,” said Suzi Pritchard, Former Marketing Director of Western Illinois University....
In a world of ever-changing social media marketing, SEO, and AI, email newsletters almost seem quaint. They’re of a simpler tech era. Do newsletters still have a place in a modern marketing toolkit? Of course! Why Newsletters Are Still Relevant As Forbes reports,...
Media Link celebrated its 23rd anniversary this October! To put our years of experience in perspective, do you remember what marketing was like in 2001? Whether it’s a trip down memory lane or something you’re learning about for the first time, allow us to transport you back to the marketing industry of Y2K…
When a company has positive news, it’s important to share that news with its customer or client base. There are more options for sharing news than ever, and it’s crucial to know your brand, and to know the most effective way to disseminate news for that brand. The...
Storytelling in marketing may go back to the earliest days of commerce. There was probably a spear maker in the prehistoric era who could move stacks of spears by regaling audiences with tales of how his spears were used to take down the biggest mastodons and fiercest...
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